Generate Listings
Page 1 of 3How to Get Listings in Any Market (Without Spending a Fortune)
If you want to build a sustainable career, you need to learn how to get listings. Our tips (some of which are 100% free!) will help you target homeowners and convince them you can get them the best price in the shortest amount of time with the least amount of stress.
Trevor JamesHow to Find Off-market Properties in 11 Ways (2024)
With some of the lowest housing inventory on record, you can apply these 11 proven strategies to unearth listing opportunities to generate revenue in 2024 and find your buyer clients the new home they've been dreaming of.
44 Underrated Real Estate Lead Generation Ideas
The key to lead gen success is finding the right mix of strategies that work for your personality, budget, and skills. Check out our comprehensive list of the best real estate lead generation ideas for 2023.
The 10 Best FSBO Scripts (+ Why They Work)
Winning over sellers who want to go it alone is easier than you'd think with this collection of tried-and-true FSBO scripts.
Lead Nurturing
all in Lead Nurturing →The 33 Best Real Estate Text Message Scripts for Agents
Ready to integrate SMS in your prospecting strategies? Here are the best real estate text message scripts to boost your results and increase your response time with leads.
The 7 Best Free Real Estate CRMs for 2024
If you're not ready to pay for a CRM quite yet, we've picked the best free real estate CRM platforms to help you establish a consistent client communication plan.
The 6 Essential Real Estate AI Tools for Agents in 2024
More and more software companies are integrating AI into their services, making the lives of real estate agents all over the world easier and more efficient. When agents aren’t bogged down by all the mundane tasks of running a business, they can focus on building relationships with potential clients.
The Top 11 Client Appreciation Event Ideas for Realtors
As a real estate agent, I’ve realized that showing appreciation to our clients isn’t just a courtesy—it’s a critical piece of maintaining strong, lasting relationships.
Listing Agent 101
all in Listing Agent 101 →The #1 Open House Checklist Top Agents Use to Get Amazing Results
Want to crush your next open house? We've got a checklist and plenty of pro tips that will give you everything you need to host your most successful listing promotions event yet.
What Is a Dual Agent? A Guide for Real Estate Agents
We’re going to explore what dual agency is, where it’s legal, and examine some of its most significant benefits and drawbacks. Plus, we'll offer some first-hand warnings and tips for success.
The 15 Best Expired Listing Scripts & Best Practices
The biggest secret to winning over expired listings is to show confidence in your ability and enthusiasm to help homeowners sell their listings. Scripts can help you find that confidence by creating a framework for what to say in different scenarios.
8 Circle Prospecting Strategies to Boost Lead Generation
While it sounds easy, circle prospecting actually requires planning, strategy, and a bit of marketing savvy. To help you get started, we’re sharing six proven strategies and scripts, as well as a case study of how one agent found success.
Property Marketing
all in Property Marketing →The Ultimate Real Estate Listing Marketing Plan (PDF Checklist)
I've developed this 10-point plan over 28 years as a top-producing agent, broker-owner, and coach. Use it to confidently list any property—including luxury ones—and convince every seller that you’re the agent to get their property sold.
The 6 Best Virtual Staging Software 2024 & Virtual Staging Guide
Get your listings in the best light! In this updated guide, we review both the best virtual staging tools and done-for-you professional staging options on the market in 2023. We cover pricing, design quality, and examples of virtual staging from each provider.
45 Bad Real Estate Photos Agents Actually Posted (+ How to Fix Them)
There’s just something about the combination of real estate agent + homeowner + camera that leads to artistic disasters. Check out this epic collection as well as six expert tips on staging and photography so your images never end up on our list.
8 Real Estate Photography Tips for Stunning Listing Photos
How do you take gorgeous pictures of a less-than-gorgeous home without hiring a pro? In this guide we’ll walk you through nine simple strategies you can use to get professional quality pictures of any listing.
Prospecting
all in Prospecting →The 11 Best Real Estate CRMs of 2024
Ask any top-performing real estate agent what their can’t-live-without tool is, and chances are they’ll say a great real estate CRM. But which is best?
20 Clever Real Estate Pop-by Ideas to Get More Referrals
Don't hit the pavement empty-handed! Get inspired by our favorite real estate pop-bys with links to customizable templates, pricing, gifting strategies, and who they’re best suited for on your list of past clients.
Real Estate Lead Nurturing: 7 Strategies for Conversion in 2024
Your database of existing leads could be a gold mine—but it can take a lot of time, and frankly a lot of patience, to convert leads. That’s why you need a simple, organized, creative lead nurturing strategy—and the tools to make it effective.
7 Proven Real Estate Cold Calling Scripts for Fearless Lead Gen
We know firsthand how intimidating dialing up strangers can be. That's why we put together this step-by-step guide using tried-and-tested real estate cold calling scripts that will boost your confidence, plus expert tips and advice.
Market Leader Review: Pricing, Features, Pros & Cons (2024)
There’s no shortage of companies offering paid real estate leads. Many promise qualified leads and big opportunities but may not provide adequate tools to effectively deliver on that promise. Market Leader claims to be the answer to that problem. But is it?
Divorce Leads for Realtors: The Complete Guide
We'll show you how to approach real estate divorce leads the right way (and what to avoid).
The 11 Top Real Estate Lead Generation Companies 2024
These vendors can create a shortcut to the closing table by generating leads. We evaluate pricing, features, lead quality and more, Plus, you'll get access to our deep-dive reviews to learn more about each one.
44 Clever Real Estate Ads: Real Examples (+ Why They Work)
Ads should do more than just make your phone ring. If you put in the time and effort to really connect with your local community, your ads can actually market you as the go-to real estate expert in your farm area.
How to Get Real Estate Leads From Craigslist That Actually Convert
Craigslist is free, simple, and designed to connect buyers with sellers directly—so let us show you how to get your listings in front of interested buyers, and how to convert viewers into closings.
How to Get Clients in Real Estate: Our Top 11 Tips
Take advantage of our 40+ years of real estate sales and coaching experience and learn the proven strategies we used to generate enough clients to build sustainable careers. The best part? You only need to be a little better than the competition to make these work.