If you’re looking to brighten your client’s day and possibly get a referral in return, you’ve come to the right place. Building connections is essential to your real estate business, so I’ve compiled a list of gifts that are sure to start a conversation. Whether you target a farm area or just swing by to see a few clients, check out these 20 real estate pop by ideas to help strengthen your relationships while also growing your business.
What Is a Pop-by Gift?
Real estate pop-by gifts are small gestures of appreciation that help you stay connected with your clients. When you “pop by,” you’re not just dropping off a gift. You’re nurturing your client relationships in a meaningful way. These thoughtful gestures help you stay top of mind, build trust, and pave the way for even more leads and return business.
Pop-by Ideas for Real Estate
With these realtor pop by ideas, create a routine to see your clients face-to-face throughout the year regularly. Your goal should be to keep the gifts simple but memorable and, most importantly, have fun with them!
1. Tea & Honey: ‘Clients Like You Are Tea-rific!’
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When to give:
Fall, Winter
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Cost:
Around $5 to $15 per pack of tea and honey (+ $.50 per printed tag)
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Purchase:
Herbal Tea Sampler Variety Pack + Honey Sticks from Amazon
Tea has a way of making people feel all warm and cozy inside. That’s why it makes for the perfect real estate pop-by gift during fall and winter. There are so many delicious flavors to choose from, including limited-edition holiday options. If your clients are tea connoisseurs, consider going for a high-end tea. And don’t forget the honey—go for a local brand if you can.
Once you’ve chosen the perfect tea, search online for a customizable tag to add your own branding and message. Pop the tea bag and a honey stick in a gift bag, tie it up with your custom tag, and voila—you’ve got a thoughtful and heartwarming gift.
2. S’mores Kit: ‘I’m Never Too Busy for S’More of Your Referrals’
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When to give:
Summer, Fall
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Cost:
Around $18 for kit of 18 (+ $10 one-time fee for digital download)
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Purchase:
S’mores Kit—Makes 18 S’mores from Amazon and S’mores Pop by Tag from Etsy
Who doesn’t love the nostalgic feeling of sharing s’mores? Giving your clients a s’mores kit and a cute card will help them think of you as someone sweet. The best part about these kits is that you can keep it simple or fancy it up by including gourmet chocolate and handcrafted marshmallows. This pop-by gift is the perfect go-to option for visiting multiple clients since you can easily make many s’mores kits at once.
3. Heart-shaped Cookies or Chocolates: ‘You Are the Heart of My Business!’
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When to give:
Winter, Valentine’s Day
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Cost:
Around $3 per cookie (+ $5 one-time fee for digital download)
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Purchase:
Heart-shaped cookies from Wicked Good Cookies and Pop by Tag from Etsy
Roses are red, violets are blue, holidays are the perfect excuse to do realtor pop-bys for you. Choose festive heart-shaped cookies for Valentine’s Day and spread the love to your clients and sphere. Even better, order custom cookies with your branding on them!
4. Bag of Goldfish Crackers: ‘Fishing for Your Referrals’
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When to give:
Anytime
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Cost:
$9 per box of 20 packs (+ $5 one-time fee for digital download)
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Purchase:
Goldfish crackers from Walmart and Pop by Tag from Etsy
Don’t be afraid to couple your pop-by with an “ask” on occasion. Make custom stickers with the phrase “fishing for your referrals,” along with your information, and place them on any fish-themed snack. Switch between sweet and savory by picking up Goldfish crackers and Swedish Fish. This sweet and salty gift idea is a light-hearted way to ask for referrals while showing your clients that you appreciate them.
Pro Tip: While you’re in the spirit of asking for things, consider asking your client for a testimonial that you can use to promote your business. Sometimes, a testimonial will be just what you need to lead to your next client.
5. Packet of Seeds: ‘Thank You for Helping My Business Grow’
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When to give:
Spring
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Cost:
Around $6 per variety pack (+ $45 for 25 custom seed envelopes)
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Purchase:
Seed variety packets from Walmart and Pop by Envelope from Etsy
One of my favorite spring pop by ideas for realtors is a packet of seeds. It’s the gift that keeps on giving! Whether it’s plants, veggies for their garden, or beautiful flowers, your clients will surely think of you as they watch them grow. Get a variety of seeds and order personalized packets to put them in, creating your very own blossoming business cards.
6. Bag of Popcorn: ‘Popping by to Offer an Update on the Current Market’
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When to give:
Anytime
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Cost:
Around $6 per box of 12 (+ $.50 per unit for tags)
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Purchase:
Popcorn from Amazon and Pop by Tag from Etsy
When it comes to simple yet delightful gifts, nothing beats a bag of popcorn. Whether it’s microwave popcorn or individual-sized bags, it doesn’t get easier than this. Order custom tags or stickers to attach to the popcorn featuring your personal note and contact information. Keep these tags on hand, and you’ll always be ready to brighten a client’s day with a friendly visit. This gift really puts the perfect POP into your real estate pop by gifts.
7. Sparklers or Flags: ‘You Add So Much Sparkle to My Business’
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When to give:
Summer
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Cost:
Around $9 per 6 packs of sparklers (+ $4 one-time fee for digital download)
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Purchase:
Sparklers from Walmart and Pop by Tag from Etsy
If you’re looking for sizzling summer pop-by ideas for realtors, this could be the one for you. Buy some sparklers, pop-its, or American flags to create a fun and memorable celebration for your clients. These goodies are sure to bring smiles to everyone’s faces. If sparklers aren’t an option, anything with an American flag theme will do the trick.
8. Small Pumpkin & Carving Kit: ‘I’m Always Ready to Carve Out Time for You’
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When to give:
Fall
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Cost:
Around $7 per kit (+ cost of pumpkin)
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Purchase:
Pumpkin carving kit from Amazon (+ pumpkin from your local nursery)
If you’re stumped for gift ideas, stick with festive and fun. Whether you align your pop-by with an upcoming holiday or choose something seasonal, coordinating your visits with a purpose makes it easier. After all, it’s not about finding the perfect gift; it’s about sharing a warm gesture and building a solid connection. In the fall, pick up some small pumpkins and carving kits, then head on over to your clients’ homes to share the joy of the season.
Pro Tip: Include a note encouraging your clients to tag you in a social media post with pictures of their carved pumpkins to enter a drawing to win a gift card!
9. Bottle of Wine: ‘I Have Nothing to Wine About With Clients Like You’
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When to give:
Anytime
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Cost:
Around $8 or more per bottle (+ $4 one-time fee for digital download)
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Purchase:
Wine from Walmart (or local liquor store) and Pop by Card from Etsy
Offering a bottle of wine is said to be a gesture of appreciation. While this might initially seem extravagant, it doesn’t have to be. Reserve this option for your loyal clients or those who have referred business to you. There are so many different price ranges from which to choose, allowing you to select the perfect bottle.
Pro Tip: Be mindful when gifting alcohol, as not everyone drinks. If you’re unsure whether or not your client would appreciate this option, choose one of our other gifts to stay on the safe side.
10. Free Cup of Coffee: ‘Thanks a Whole Latte for Your Referrals’
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When to give:
Anytime
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Cost:
Around $5 to $10 per gift card ($15 for ten pre-printed cards)
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Purchase:
Coffee gift card from Starbucks (or your local coffee shop) and Pop by Card from Etsy
Not all real estate pop by ideas have to include beverages, but we can’t leave out coffee. It’s hard to go wrong with a gift card to a local coffee shop, and it would work perfectly for people who have just moved into a new neighborhood. With this option, you’ll get the added bonus of supporting a local business.
Pro Tip: While it may not be the same as an in-person visit, you can still brighten your client’s day by sending them a virtual cup of coffee (in the form of a gift card) via text or email. This virtual gift is a beautiful way to express gratitude if you’re pressed for time and can’t make it for a face-to-face thank you.
11. Pumpkin Pie or Fall-themed Treats: ‘Grateful for Your Referrals’
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When to give:
Fall
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Cost:
Around $15 to $20 per pie ($15 for 10 pre-printed cards)
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Purchase:
Pecan pie from Wood Pecan Company (or your local bakery) and Pop by Tag from Etsy
Showing your clients gratitude is what pop by gifts are all about. So, lining up some of these visits with Thanksgiving is a no-brainer. Pick up some pies and tie a thank-you note to the pie with a bow, and you’ll be all set! Make sure to time your deliveries close to the holiday so your clients can share the joy with their loved ones. You might even land a referral when their friends and family ask where they got the tasty treat.
12. Easter Candy: ‘Your Referrals Are Eggstra Special’
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When to give:
Spring, Easter
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Cost:
Around $2 per candy (+ $7 one-time fee for digital download)
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Purchase:
Reese’s Easter Egg from Walmart and Pop by Sticker from Chevelly Designs
You can’t go wrong with a simple and easy gift idea that your clients might really look forward to every year! Get your hands on some limited edition Reese’s Easter egg-inspired chocolates (you know the ones!) that only come around once a year, and add a personalized sticker to the wrapper. If you’re feeling extra fancy, you could even put a few in a cute gift bag and throw in some other festive candy.
Whenever you give food as a pop-by gift, be mindful of allergens. When in doubt, avoiding common food allergens like nuts, soy, dairy, and wheat is a good idea.
13. Flashlights: ‘Don’t Be in the Dark About the Real Estate Market!’
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When to give:
Anytime
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Cost:
Around $38 per pack of 30 (+ $5 one-time fee for digital download)
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Purchase:
Mini Flashlights from Amazon and Pop by Tag from Etsy
The beauty of real estate pop by gifts is that they’re designed to be small tokens of appreciation that keep you on your clients’ minds. Flashlights may seem ordinary, but they’re a great way to remind your clients that you’ve got their back. They represent your ability to guide them every step of the way. Just attach a card with a friendly note and your contact information, and you’re all set!
14. Lotto Tickets: ‘Lucky to Have You & Your Referrals’
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When to give:
St. Patrick’s Day or Anytime
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Cost:
Around $2 to $10 per ticket (+ $20 for a set of ten cards)
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Purchase:
Lotto tickets from your local store and Pop by Card from Etsy
Let your clients know how lucky you feel to have their support, and spread that good luck by giving them a lottery ticket. Whether it’s St. Patrick’s Day or any time of year, show your appreciation with this fun pop-by gift idea. Get a set of custom cards that can hold your business card and the lotto ticket. Easily grab these whenever you want to stop by and see your clients.
15. Sunblock: ‘Don’t Let Your Friends Get Burned in This Market’
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When to give:
Summer
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Cost:
Around $38 per box of 24 (+ $7 one-time fee for digital download)
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Purchase:
Box of travel size sunblock from Amazon or your local dollar store and Pop by Tag from Etsy
Catchy real estate marketing helps set you apart from other agents and gives you a chance to show a bit of your personality. For example, in the summer, give out sunblock with a tagline like, “Don’t let your friends get burned in this market.” It’s simple yet memorable; every time your clients use the sunblock, they’ll think of you. Opt for travel-size bottles and buy in bulk to cut your costs.
16. Cooking Seasoning: ‘From Your Seasoned Real Estate Professional’
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When to give:
Anytime
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Cost:
Around $3 per bottle (+ $4 one-time fee for digital download)
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Purchase:
Cooking seasoning from Amazon and Pop by Tag from Etsy
Don’t be afraid to brag about yourself a little! If you’re looking for a pop by gift to remind your clients of all your hard-earned experience, hand out cooking seasoning. Not only is it a practical and long-lasting gift, but it’s a subtle way to show that you really know your stuff when it comes to real estate. Purchase various seasonings and stick a custom label on them, dubbing yourself a “seasoned agent.”
17. First Aid Kit: ‘Let Me Be Your First Aid for All Your Real Estate Needs’
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When to give:
Anytime; or in September for First Aid Day
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Cost:
Around $2 per kit (+ $8 one-time fee for digital download)
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Purchase:
First aid kit from Amazon (or your local dollar store) and Pop by Tag from Etsy
When all else fails, check out the “national days” that take place throughout the year for some gift inspiration. September is all about safety and national preparedness, but on the 2nd of the month, it’s also “first aid day.” This season is perfect for connecting with your clients, raising awareness, and giving out mini first aid kits.
Pro Tip: Team up with a home security company to amp up your promotional efforts and show your clients that you genuinely care about their safety and well-being. If possible, add an exclusive discount code for a home security system to the back of your card to give them a little extra something.
18. Donuts: ‘Sprinkling Joy & Gratitude for Being a Sweet Part of My Business!’
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When to give:
Anytime
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Cost:
Around $2 per donut (+ $6 one-time fee for digital download)
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Purchase:
Donuts from your local bakery or donut shop and Pop by Tag from Etsy
When you’re creating your marketing plan and scheduling your realtor pop by ideas, you don’t always have to think outside the box. In fact, some ideas are best inside the box. Take donuts, for example! Whether it’s a single donut or a whole dozen, pair them with a card to express your joy and gratitude that your clients have chosen you as their real estate resource. This option also allows you to support a local bakery and build connections in the community.
19. Shout Wipes: ‘Give Me a Shout for All Your Real Estate Needs’
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When to give:
Anytime
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Cost:
Around $3 per pack of 4 (+ $6 one-time fee for digital download)
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Purchase:
On-the-go Shout Wipe from Amazon and Pop by Tag from Etsy
Want your clients to give you a shout? Gift them some Shout wipes, letting them know you’re available whenever they’re ready to buy or sell. Yes, your pop-bys can be this quick and easy! Plus, you might get a thank-you call the next time your client encounters a coffee stain emergency.
20. Hand Sanitizer: ‘If I Can Give You a Hand, Please Call’
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When to give:
Winter or Anytime
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Cost:
Around $9 per pack of 5 (+ $4 one-time fee for digital download)
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Purchase:
Hand sanitizer from Bath & Body Works and Pop by Tag from Etsy
Gifting hand sanitizer is a great way to remind your clients that you’re here to support them with all their real estate needs. It’s a simple and thoughtful gesture they can use often, helping keep you top-of-mind. Purchase hand sanitizer in bulk to grab and go for spontaneous visits. Don’t forget to tie a short note around the bottle to make it more personal.
How to Send a Pop-by Gift
When putting together your real estate pop by ideas, don’t forget to think about the best way to deliver them to your clients. While traditional pop-bys involve visiting your clients in person, alternative methods exist. Whether you operate in a city with numerous buildings and gated communities or simply want to respect your client’s privacy, physically visiting each client’s home may not always be an option.
- Stop by your client’s house: The first option for giving a pop by gift is to actually visit your clients in person. This most personal approach will lead to a stronger connection and bond with your clients.
- Use a delivery service: If you’d still like a personalized delivery, you can hire a delivery service to bring the gifts to your client’s house for you. This service is not the same as showing up and conversing, but it could be an option if you have a fragile gift that you want hand-delivered when you can’t make it.
- Put a gift in the mail: If you find it challenging to get to your clients’ houses or work in a location where it’s impossible, schedule your gifts to be delivered via mail. This approach will require you to choose gifts that are easy to mail, but it can still be done.
- Send a digital gift: The quickest and easiest way to get a gift to your client is to send a digital gift. There are various gift card options that you can send and other online gifting services that allow your clients to select a gift of their choosing.
As a general rule of thumb, giving your clients a heads-up before you stop by their house is always a good idea. Unexpected visits might not have the effect you’re hoping for. Once your clients get into the swing of these visits as part of your business, they may even start to look forward to them.
How to Choose the Right Gift
When sorting through realtor pop-by ideas and making a plan for the year, consider the following steps to choose what gifts you’ll send, when you’ll send them, and how much you’ll spend. Planning out your pop-bys is as important as planning any other business task.
- Decide on your budget
- Categorize your clients
- Decide what holidays you will gift for
- Choose the seasonal gifts you want to send
- Align gifts with market conditions
- Order cards or tags for each gift
- Decide on your delivery method
- Set the pace and timeframe
Frequently Asked Questions (FAQs)
Do pop-bys work for realtors?
Yes, realtor pop bys can be a great way to stay in touch with clients and prospects. They add a personal touch to your business, strengthening relationships and potentially bringing in more business. When you focus on building real connections, it shines through, and clients are more likely to use your services or refer you as their go-to real estate resource.
How do you make yourself stand out in real estate?
Pop by gifts in real estate are a great way to stand out and keep yourself top-of-mind. It’s not just about the gift itself, but the gesture and the effort behind it. We can’t just sit back and expect prospects or past clients to choose us or refer business our way. Sometimes, a small token of appreciation demonstrates that you’re willing to go above and beyond for the individuals who support your business.
How can I impress a real estate client?
Everyone is impressed by different things. So, prioritize forming genuine connections and delivering exceptional service rather than focusing on lavish gifts. Your expertise, guidance, and support should take precedence. As you build rapport, you may discover creative pop by ideas to cater to each client’s preferences.
Bringing It All Together
Staying in touch with your people doesn’t have to be extravagant or expensive. Use these pop by ideas for real estate marketing or to come up with your unique gift-giving concepts. Make connecting with your clients an enjoyable experience; remember, the bond you create is what really counts.
Are there fun or affordable gifts you swear by? Know a great source for nice-looking pop-by gifts? Let us know in the comments.
Tell us about you so we know what to send.
