Agent Crate Review: Pricing, Features, Pros & Cons (2024)

Agent Crate seems to have it all—from social media templates to email marketing to landing pages. But does it live up to its promise of being the ultimate one-stop shop for busy realtors like you? I’ll dive deep into pricing, the quality of designs and copy, what customers say in Agent Crate reviews, and the features. Plus, I’ll show you some real-life examples of Agent Crate’s templates so you can determine if they align with your personal brand and style. So, grab a cup of coffee, sit back, and explore whether Agent Crate is the marketing sidekick you’ve been searching for.

My Verdict on Agent Crate & Why You Should Trust It 

As a licensed real estate agent, I’ve seen my fair share of real estate marketing companies designed for agents. While Agent Crate’s design and copy might not be everyone’s cup of tea, I believe it offers the best value for the money in the market today. 

For around half of what competitors like Coffee & Contracts or Lab Coat Agents charge, you’ll gain access to professionally designed marketing templates, a built-in design studio, and in-app social media posting. If you’re looking for a feature-packed marketing platform that won’t break the bank, Agent Crate is the clear winner. Here’s the best part—starting at just $29 per month (or just $24 per month if you opt for annual billing), Agent Crate delivers the most bang for your buck in the real estate marketing space

For less than the price of your daily latte, you’ll receive a month’s worth of fresh, ready-to-post content for your social media channels. As any savvy agent knows, consistency is the key to building a devoted following on social media. That’s why I believe many real estate pros will find Agent Crate provides an impressive return on investment (ROI). So, if you’re ready to take your marketing game to the next level without draining your bank account, Agent Crate might just be the secret weapon you’ve been looking for.

Agent Crate Alternatives

As cool as Agent Crate is, it may not be the best solution for every agent’s needs. That’s why I’ve included a list of alternatives to check out to help you find the best fit for you and your business.

What Current Users Think of Agent Crate

Believe it or not, I couldn’t find many Agent Crate reviews from reliable third-party sources. The few reviews I did find were about the auto-renew and refund policy, all filed as complaints with the Better Business Bureau. I don’t find these types of reviews helpful in this situation. After all, Agent Crate is a software company providing digital services to real estate agents, and it’s important to understand their refund policies when you sign up. 

So, I contacted the company to see if they had any reviews they could share. Here is what they sent:

I would have liked a more balanced mix of reviews, but at least I was able to share some customer reviews from agents who are actively enjoying the platform. For what it’s worth, I have tested this software against its competition and find it to be extremely easy to use. I think the designs are stellar, especially at such an affordable price. 

Key Features of Agent Crate

Agent Crate hits the sweet spot between quality and price, offering a vast array of features at an affordable price point. It’s the perfect solution for real estate professionals who need a robust marketing tool to build their brand without breaking the bank. 

From customizable templates and automated social media posting to a user-friendly design studio, Agent Crate has everything you need to create a booming online presence. Here are many of the features that make Agent Crate an optimal option for real estate pros who need a solid marketing tool to build their real estate brand.

Quality Design

I have mentioned that other platforms may have a slight edge over Agent Crate in the design department. But, especially considering the glaring price difference, Agent Crate’s designs are professional, stylish, and on-trend. The designs may not be everyone’s cup of tea, but over the past couple of years, the design quality has improved, keeping it on the heels of its competitors.

Here are a few examples of the templates inside Agent Crate.

Template Library

In addition to its in-app editor, Agent Crate offers an extensive library of customizable templates for Canva, giving you tons of real estate marketing ideas to choose from. Whether you’re looking to create engaging social media posts, eye-catching marketing materials, persuasive email campaigns, or captivating videos, Agent Crate is your go-to marketing assistant. Each template is fully customizable in Canva, allowing you to easily align your marketing efforts with your personal branding kit. 

With the ability to modify colors, fonts, images, logos, and text, you can ensure that every piece of content you create is a perfect reflection of your real estate brand. This level of customization empowers you to maintain a consistent and professional image across all your marketing channels, helping you stand out in a crowded market and attract more clients.

Content Calendar

Consistency is the secret to social media marketing success. That’s why a content marketing plan that guides you on what to post daily is an essential feature for any good marketing company. Agent Crate’s content calendar is not only user-friendly but also strategically mixes up post types, making sure your followers aren’t bombarded with the same content day in and day out. With Agent Crate’s content calendar as your trusty sidekick, you can maintain a consistent posting schedule that showcases your expertise and keeps your brand top-of-mind for potential clients.

Automated Posting

As a busy agent, the last thing you want to worry about is remembering to post on social media every day. That’s where Agent Crate’s Premium plan shines with its automated posting feature. Sure, creating posts for Instagram and Facebook isn’t rocket science, but having it taken care of for you can be a game-changer. 

Competitors like Coffee & Contracts and Lab Coat Agents Marketing Center might have a slim advantage when it comes to graphic design. But here’s the thing: neither offers the convenience of automated posting. With Agent Crate, you can watch your social media presence flourish without lifting a finger, freeing up your time to focus on what matters most—your clients. So, if you’re ready to streamline your social media game, Agent Crate’s Premium plan might just be the secret weapon you’ve been looking for.

Landing Pages & Lead Magnets

Agent Crate’s library of real estate landing pages and lead magnets is designed to capture the attention of potential clients and convert them into leads. These tools help showcase your expertise and provide value to your prospects. Landing pages stay live for 60 days, and agents can order one each month.

When a potential buyer or seller lands on your website, they’ll be greeted by a professionally designed landing page that addresses their needs. In exchange for their contact information, they’ll receive an irresistible lead magnet, such as a neighborhood guide, home renovation checklist, or market trends report. Agent Crate’s user-friendly platform allows you to easily customize these lead magnets and landing pages to align with your brand and target audience, helping you generate more leads and grow your business.

In-app Design Studio

Let’s dive into Agent Crate’s Design Studio—the place where you can customize templates to perfectly align with your brand, even if you’re not a graphic design pro. The intuitive interface makes it a breeze to tweak designs and create stunning marketing materials, no matter your skill level.

Here’s where Agent Crate really shines compared to competitors like Coffee & Contracts. While C&C sends you off to Canva to customize your templates, Agent Crate keeps everything in-house with their snazzy in-app editor. Some realtors might prefer the familiarity and flexibility of Canva, but if you’re already comfortable with Canva’s interface, you’ll feel right at home inside Agent Crate’s Design Studio. For those who crave a seamless, all-in-one experience, Agent Crate’s Design Studio slays, allowing you to design to your heart’s content without juggling multiple platforms or leaving the app. 

Website Templates

Is your current website about as exciting as watching an episode of “And Just Like That…?” Agent Crate’s website templates provide the perfect solution. These gorg website designs are your secret weapon to boost your brand, capture leads, and make real estate buyers and sellers sit up and take notice.

Print Marketing Templates

Agent Crate isn’t just about digital domination—they’ve got your print game covered too. Get ready to be wowed by their extensive collection of templates for flyers, business cards, and even door hangers. The best part? All of these print marketing templates can be easily customized in Agent Crate’s Design Studio. And if you’re already comfortable with Canva’s interface, you’ll feel right at home inside Agent Crate’s Design Studio. With just a few clicks, you can customize every piece of print marketing, ensuring that your brand stays consistent across all channels. 

Real Estate AI Assistant

Agent Crate has been busy expanding their offerings and recently introduced a real estate AI assistant. The AI assistant can save you time by quickly cranking out listing descriptions, blog posts, captions for your social media posts, and more. The possibilities are endless. Having an AI assistant work for you will free up a lot of mental space and time, so you can spend more time doing what you do best.

Prewritten Blog Posts

Looking for an easy way to keep your blog fresh and engaging? Agent Crate’s got prewritten real estate blog posts. Now, I’ll be honest—these posts might not be winning any Pulitzer Prizes, and they’re not tailored to your specific market. But they tackle a wide range of topics your audience will find valuable, from navigating the tricky waters of selling a tenant-occupied property to providing comprehensive guides for first-time buyers. These posts are designed to inform and educate, helping you establish yourself as a knowledgeable and trustworthy resource in your market.

Agent Training Resources

Agent Crate’s library of training resources is a treasure trove for real estate professionals looking to level up their skills. With scripts, newsletters, checklists, and more, you’ll have access to the tools and strategies used by top-performing agents to take your real estate marketing to the next level.

Agent Crate Pricing

Compared to other real estate marketing companies, Agent Crate is one of the most affordable platforms on the market. By a long shot. Lab Coat Agents Marketing Center charges around twice as much for a very similar product. The pricing is designed to grow with you as you grow in your real estate business.

Plan	Pricing	What’s Included
Standard	$29/month	Members’ dashboard, monthly posting calendar, curated content with captions, ad of the month, listing description creator, blogs, customizable videos, landing pages, standard Reels
Premium	$39/month	Everything in Standard + AI-powered content generators, premium Reel templates, premium carousel templates, stock video clips, stock photos, Reel prompts library, audio library
Social	$69/month	Everything in Premium + auto-post to Facebook, auto-post to Instagram
Website	$109/month	Everything in Social + Customizable website & hosting service

Methodology 

At The Close, we take tech reviews seriously, and we’re dedicated to providing agents with the most accurate and comprehensive reviews of software and technologies as humanly possible. As a team of licensed real estate agents, data analysts, and content creators, we understand the unique challenges and needs of the real estate industry. We spend hours studying, testing, and researching each platform before providing our professional recommendations.

In this Agent Crate review, we employed a rigorous methodology to ensure a fair and thorough assessment. Our team spent countless hours evaluating the platform’s features, usability, and overall effectiveness. We developed a comprehensive scoring rubric that takes into account the specific requirements of real estate agents, allowing us to compare Agent Crate objectively against its competitors.

Based on our rubric, here is an explanation of the individual scores in this Agent Crate review:

• Pricing: 3 out of 5
  • We looked at Agent Crate’s cost per month against the value offered compared to its competitors. Agent Crate offers many features that compare closely with those of its competitors at a much more affordable price.
• Features: 3 out of 5
  • Agent Crate offers many features that others don’t, like automations and an in-app design studio. With Agent Crate, you can post directly to social media from inside the platform. 
• User Interface: 5 out of 5
  • Agent Crate is decidedly easy to use and requires little to no technical knowledge. The in-app editor makes all the templates 100% customizable.
• Support: 2 out of 5
  • Agent Crate only offers an email ticketing system for customer support. 

If you would like to read more about The Close methodology, you can check it out on our Methodology page here.

FAQs

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The Bottom Line: Is Agent Crate Worth Your Money? 

Agent Crate has many features that make it a perfect fit for many real estate pros who want to create a consistent online presence to build their businesses. I love the in-app design studio, which allows agents to create stunning social media posts on the go. Agent Crate is the only marketing platform that offers that feature, putting it in pole position against its competitors.

Though Agent Crate may not have the same level of design quality as its competitors, namely Coffee & Contracts and LCA Marketing Center, they’ve stepped up their design game over the past couple of years and narrowed that gap. 

For the money, Agent Crate leads the competition. If you’re a new agent starting out, you can sign up for the bottom tier and build up to the upper tiers as you grow your business. It’s designed to expand with you.

Bringing It All Together

Have you used Agent Crate? What did you think? Let us know in the comments.